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AI as a marketing catalyst in water technologies

Chair: Agnes Vera Dirksen, Manager Marketing & Communications, Water Alliance and Kevin Verhaaf, Wettermerk

Join us at the European Water Tech Week for an insightful workshop titled ‘AI as a marketing catalyst in water technologies.’
This session will dive deep into the evolving role of artificial intelligence in the water sector, with a specific focus on how AI can upgrade marketing strategies. From understanding the current technological landscape and its practical applications to exploring future trends and distinguishing factual content, this workshop covers it all. Engage in interactive activities like prompt engineering and real-time audience analyses to see AI tools in action.”

Why you should attend:
Insightful knowledge: Gain a comprehensive understanding of how AI technologies can be integrated into marketing strategies within the water sector.
Practical applications: Witness real-life applications of AI in water technology through current examples and hands-on activities.
Future trends: Learn about the emerging trends and the potential future of AI in enhancing brand identity and market reach in water technologies.
Interactive experience: Participate in interactive sessions to create AI-driven content and engage in live analyses, making the learning process dynamic and engaging.
Networking opportunities: Connect with industry experts, tech innovators, and fellow professionals who are shaping the future of water technology and marketing.

This workshop is designed for professionals seeking to leverage AI to elevate their marketing efforts in the water technology sector, offering tools and insights that are critical for staying competitive in an increasingly digital world.